Stories

Multiple Time Olympians and new Giordana Ambassador's, Sophie and Simi Hamilton, took a break from their training to give us a glimpse into the life of a competitive ski racing couple, while doing one of their favorite cross training activities, cycling on Vermont country roads, together!

We know the power of fitness and how it can shape one's life. How the love of the outdoors can calm our mind and open our soul. We also know how fashion can be a unique form of expression for one's creativity. From the streets of Milan to the metropolis of New York City, Eleonora talks about how fashion, yoga, cycling, and her...

Here at Giordana, we believe in enhancing the lives of our global community through cycling-centric initiatives. That's why we sat down with Chael Williams, and twin brothers, Josh and Will Ingram, from The Ability Experience (ABEX). ABEX has been a partner of ours for over 20 years now and we want to shine a spotlight on the amazing work they're...

Who says an Environmental Consultant can't change careers and become a professional bike racer? For athlete Colin Strickland there was no going back. His dream for Intelligentsia Racing was simple... #winning. Learn about the origins and how we partnered with Colin and his team to get them the gear they needed to fulfill this dream. Words by JP Partland. Images by Roman Siromakha, Travis...

From the Australian Outback and the deserts of Dubai, to the Italian Dolomites and the French Alps, the Mitchelton-Scott and Astana Pro Teams raced in all conditions. 2018 was one for the record books. All three of our World Tour teams had their best year yet...all while wearing our FR-C Pro collection.     Words by Giordana Cycling and quotes from...